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Case.
Oxboard Social
Concept creation
Choreography
Music production
Video design
Show Direction
Client - Intro Entertainment
Venue - Dundas office
People - 150,000
The challenge
Create a video that can go viral to kickstart our social media campaign.
Oxboard is a Dutch company from Eindhoven that develops and produces high-tech, fully certified hoverboards and e-mobility products. Due to the sudden hype surrounding hoverboards, Oxboard wanted to create a unique angle specifically for social media. Unpolished, yet polished.
the result
The solution
We create an eye-catcher by combining two worlds that have not been combined before.
We went looking for a new angle and came up with the idea of placing one of our EL-Dancers, also known as Trondancers, on an Oxboard specially prepared for this purpose. This resulted in a unique shoot and montage of a spontaneous play moment in our workshop: the perfect kickstart to the social media campaign.
Concept creation
Choreography
Music production
Video design
Show Direction
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