Case.
Africa Investment Forum
Opening Act
Concept Creation
Client - Marc van Laere
Venue - Sandton Convention Centre, Johannesburg
People - 1500
The challenge
Create a grand opening that reflects our mission
The African Investment Forum is a pan-African platform that stimulates investment by bringing projects to a bankable stage, attracting capital and accelerating deals. The forum brings together investors, policymakers and businesses at annual meetings to promote economic growth and sustainable development in Africa. For the first edition, they wanted to open the forum spectacularly with an opening ceremony worthy of the mission. The event was also broadcast live and attended by several presidents and other prominent figures.
the result
The solution
In a word;
WordwiZZard
Our signature entertainment concept, WordwiZZard, proved capable of fulfilling all requirements in one go. Pride, authenticity, progressiveness, communicating the mission, class and cachet. With a 13-metre-wide projection screen and synchronised lighting effects, it also made for a spectacular sight on television.
